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The Market and the Problem

All improvements in human welfare are due to new technology, new ideas, and new inventions. Consequently, enormous sums are spent pursuing new product innovation. Independent inventors are the driving force in developing improvements to existing products. Corporations have large and small R&D departments that develop more sophisticated technology. Universities regularly deliver new advancements in science and engineering. However, acute skepticism and risk avoidance has delayed or killed thousands of potentially valuable products.

Bringing an invention to market is like finding a path through a minefield. Each year, millions of people invent new products. Approximately 50% are worth evaluating and 10% of those are considered exceptional inventions. Some products will succeed in the marketplace, but the vast majority will not. Determining which inventions will succeed is the challenge. 

Creators & Developers

There are several different components to the marketplace. All work independently.

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